When the Business Cannot Survive Without You
Some businesses depend on systems. Others depend on people.The difference is not philosophical. It is
The Unbundling Opportunity: Building Businesses Around Tasks Nobody Wants
Unbundling is not about inventing demand. It is about relieving it. Across industries, established businesses
Why Your First Business Should Solve a Problem You’ve Already Paid to Solve
Most first businesses fail for a simple reason. The founder is trying to understand a
How the SIGNALS Lens Fits Into the Ownership Framework
The Signals lens and the How to Own framework answer different questions, and they are
Starting a Business Is a Capital Allocation Decision, Not a Creative One
Starting a business is often framed as a creative act. An idea. A spark. A
Why Most First Businesses Stall at Self-Employment
Revenue becomes predictable. Clients return. Cash flow covers expenses. From the outside, the business looks